Now more than ever social change leaders need to use the power of video to communicate their message. With this free starter kit you will learn the strategies and get the tools to increase your reach and make a bigger impact in the world.
In five easy to read, insight packed eBooks, you'll be equiped to assess the best video strategy for your goals, learn tactics for creating a powerful message, and gain a powerful action list to maximize you impact with your campaign.
5 VIDEOS THAT INSPIRE CHANGE
I'll share the top videos social change organizations use today to help make change, along with insights into the most important priority you need to keep in mind when creating these videos.
CREATE STORIES PEOPLE WATCH, LOVE SHARE
Two simple questions can help you develop stories people watch, love and share. Answer these and have the foundation for an effective video.
3 KEYS TO INCREASING YOUR REACH
Part of reaching larger audiences includes creating content for multiple platforms. I'll share ways that you can create video content that maximizes your reach.
COMMON MISTAKES TO AVOID
There are three mistakes I see over and over with social change organizations who make video. Building silo content, sharing TMI and missing opportunities. Here I show you how to avoid these mistakes to increase your impact.
SIMPLE STATEGIES FOR MAXIMIZING YOUR INVESTMENT
Ever stuck trying to think about how to tell your story. These five story roadmaps are designed to get your viewers attention and have been inspired by the most effective short persuasive videos.
BONUS: STORY ROADMAPS
In this eBook I provide four strategies for maximing the investment you make in your video, making the most of your time and your resources and your existing video content.